The Brand
Beverly Hills Luxury Heritage Skincare Brand - Sonya Dakar is recognized worldwide as a skincare expert, renowned for building a brand dedicated to educating consumers and treating the skin with clean, effective ingredients. Her iconic clinic in Beverly Hills serves as a center for innovation where clients come to transform their skin concerns into a healthy, glowing complexion.
The Task
The Legacy beauty seeking to grow brand awareness across all digital and social channels. Ethereal tasked with full management of all social and influencer partnerships and content management. Full campaign for Blue Butterfly Balm product launch. Grew IG following by 7K in less then two months. Concepted and Developed Influencer product collaborations with major influencer Lauren Elizabeth featured across digital , social , and retail channels.